Hat Replacement Program

Meet the Unrivaled Alter Ego Running Hat Replacement Program!

At Alter Ego Running, we do things a little different. We aren't always perfect, but we try. And when we see something wrong, we want to fix it. We love seeing you wear worn-out AER hats because we know there are hundreds of miles behind them, but we also want to keep you looking fresh throughout your adventures.

That's why we are introducing the Alter Ego Hat Replacement Program.

If you lose or out-work your hat for any reason (pretty much no exceptions), we will send you a new, free hat of your choice. You just pay a small processing fee of $5!

This is our promise to have your back, better than any other hat brand out there. We are here to keep you looking like a rockstar today, tomorrow, and for any and all adventures that are to come! 


Whose Eligible? Anyone that has ordered a full price hat from us and needs to freshen up their hat game! Sale items are not eligible but orders that used a discount code will be eligible.


How do you get your free hat? Send an email to contact@alteregorunning.com that follows the 3 easy steps below:

    1. Subject: "Replacement Hat"
    2. First/Last name and Order Number
    3. Link or description of the hat you would like sent to you

       What's next?

      • You'll receive an email with instructions to finalize your hat order
      • Go for a run, kick back, and wait for your hat(s) to arrive! It's really that simple!


      *Please note, this replacement policy is good for one (1) replacement hat to one (1) full price ordered hat - meaning if you have ordered 100 full price hats from us you can get 100 replacement hats, for free! If we discontinued the hat that you are looking to replace, you are entitled to a different style. 

      **Replacement hats are not eligible for a replacement hat.

      ***Service fees cannot be combined and are charged per hat.